Amitabh Bachchan has been appointed as brand ambassador for the promotion of GST which is going to be implemented from 1 July;2017. Promotional video of GST promoted by Big B has been uploaded to social media. In it ,Amitabh Bachchan seems to be telling the countrymen about the benefits and laws of GST. This is the third major campaign of the Central Government, which has been added to Amitabh Bachchan in the promotion. Amitabh Bachchan has also been associated with ‘Swachh Bharat’ campaign. Recently, a new video of Amitabh Bachchan came with Anushka Sharma, in which he is seen keeping the villagers in the lock of the door for defecation. After the removal of Aamir Khan, Amitabh Bachchan was also brand ambassador of ‘Incredible India’ by the Tourism Department. During the previous government, Amitabh Bachchan was associated with the promotion of government campaign for the prevention of polio.